Buying a Heat Press Machine? Follow These Tips!

New to heat printing and looking to buy your first heat press machine or replace your current press? You can buy little or spend too much when wrong choices have made. So, how would you know if you are making the right decision?

A heat press is considered crucial for decorating garments using heat transfer materials. Since there are lots of styles and sizes available, finding the best one can be quite hassle. Find out what to look for in a heat press including its different types, size, usability and more.

Types of heat press

There are two types of press heat: swing-away type and clam type. Swing-away type heat press machine features a top platen that swings to the right and escalates. It can be rotated in 100 degrees with no hassle.

The clam type press heat has a top platen that goes up. If storage is an issue for you, you may consider getting clam type as it can be stored in a small room.

Size

Larger machines tend to be more durable. You can choose larger heat press if you don’t want to take it with you. Bigger machines can also hold oversized t-shirts.

Usability

It is essential to know the purpose and worth of the machine. Is it for personal use? Or, you’re planning to use it for printing company logos that you want to include in the shirts of your staffs?

Digital or analog machine?

As much as technology goes, you’ll be given two options for your heat press machine – analog machine and digital machine. One great thing about digital machine is that it is more accurate and user friendly. But, it may cost you quite big money.

Hope you find these tips helpful when buying a new heat press!

Steps To Launch A Crowdfunding Marketing Program

The Internet has made this world a better and easier place for entrepreneurs. There was a time when the entrepreneurs had to give up on their ideas because they did not have the money to back their dreams. Not anymore! Today you can find Crowdfunding sites where you will find people who are interested in what you are doing.

Whether you are creating a new online game, a pair of designer shoes or you want to support a cause, Crowdfunding marketing can help you with that. So, if you want to launch a marketing campaign to help people fund your project then here are the steps to follow:

  • Research well and know your target audience before launching your Crowdfunding marketing campaign.
  • There are numerous crowd funding websites out there and you need to choose the one that you think suits your requirements in the best way possible. Some of the top websites are IndieGoGo, GoFundMe Kickstarter, Fundable and AngelList.
  • Have a website or launch page ready where you can lead your visitors who want to find out more about your project or product before investing in it. Let them take a look at the status of the project, add a video if possible to explain what you plan to do.
  • Create a blog that gives latest updates about the project to those who contribute or want to contribute. The blog should be the base of the strategy for Crowdfunding marketing campaign.
  • Leverage the potential of social media to expand your network and get closer to your business goal. You may publish a press release or start an email campaign to raise awareness about your project.
  • Choose the right time to launch your campaign without hurrying into it. Set realistic goals and promote your campaign in every way possible to achieve your funding target.

We hope the above steps help you establish a Crowdfunding marketing program and get funded for your new project.